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How to Build a 24/7 AI Sales Assistant on WhatsApp
Building an effective AI sales agent requires more than simply connecting an AI model to WhatsApp. The assistant needs business information, conversation rules, lead qualification logic, and a clear handoff process.
Here are the main steps.
Step 1: Connect Your WhatsApp Business Channel
Start by connecting your business WhatsApp setup with an automation platform that supports AI conversations.
The goal is to create a system where incoming WhatsApp messages can be received, understood, and answered automatically.
Your customers should be able to start a conversation naturally instead of being forced through a complicated menu.
Step 2: Add Your Business Information
The AI sales agent needs accurate information about your business.
You can provide details such as:
- Products and services
- Pricing
- Features
- Locations
- Business timings
- Availability
- Offers
- Booking process
- Frequently asked questions
- Policies
The better the business information, the more useful the AI assistant can be during customer conversations.
For example, an education business can train its assistant using course names, fees, batches, duration, eligibility, and admission FAQs.
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