2026 marks a defining year in travel as people rethink why and how they explore the world. Beyond simply visiting famous landmarks, travellers — both in India and globally — are prioritising meaningful experiences, personalisation, culture, sustainability, and emerging destinations.
2026 marks a defining year in travel as people rethink why and how they explore the world. Beyond simply visiting famous landmarks, travellers — both in India and globally — are prioritising meaningful experiences, personalisation, culture, sustainability, and emerging destinations. Travel is no longer about ticking boxes; it’s about making memories that matter.
From cultural slow travel to wellness-centred journeys and immersive local experiences, the travel landscape is evolving rapidly. Here’s what’s trending in 2026.
Travel in 2026 is deeply personal. Instead of generic packages, travellers want journeys shaped around their interests — be it wellness, culture, music festivals, or heritage exploration. This shift, driven by platforms like Booking.com, shows Indian travellers seeking bespoke trips that reflect who they are and what they value.
Rather than ticking off sights quickly, people are opting for slower, more immersive trips. Destinations such as Jorhat in Assam and Kerala’s backwaters are gaining traction because they offer cultural depth, community living, and unhurried experiences.
Quiet, nature-focused travel is booming. “Quietcations” — slow breaks in tranquil locations like Chopta or Binsar — are emerging as alternatives to crowded tourist hubs. Travellers increasingly seek wellness, digital detoxing, and peaceful landscapes.
Wellness has become a core theme. Countries like Thailand are actively marketing wellness travel — where healing and well-being are front and centre of the travel experience. Spas, yoga retreats, forest bathing, and spa resorts are gaining popularity.
Travellers are moving away from over-touristed cities and seeking out under-explored places. From Ziro Valley and Majuli Island in India to emerging international hubs, there’s a renewed desire for discovery.
Eco-friendly travel isn’t a niche anymore — it’s mainstream. Tourists are increasingly considering environmental impact, choosing destinations and accommodations that support sustainable tourism practices.
Travel planning is being influenced by events and festivals. Music tours, cultural events, and major celebrations shape itineraries as travellers combine entertainment with exploration.
Q1. What type of travel is most popular in 2026? travellers prefer experience-driven trips that focus on immersion, personalised journeys, and cultural engagement over sightseeing alone.
Q2. Which Indian destinations are trending in 2026? Regions such as Kerala, Himachal Pradesh, Majuli, and quiet mountain locations are gaining more attention for their authentic experiences.
Q3. Are international trips still popular? Yes. Indians are increasingly exploring new global hotspots like Almaty, Sapa, and Bilbao, reflecting a desire for diverse cultural experiences.
Q4. How is sustainability shaping travel? Sustainable and eco-friendly travel practices — such as choosing low-impact transport or environmentally conscious stays — are now key travel considerations for many.
Q5. Is travel becoming more affordable in 2026? Competitive airfares and innovative travel options — including direct flights and emerging routes — are making travel more accessible for a broader audience.
Travel in 2026 is defined by purposeful experiences, cultural consciousness, and deeper engagement with people and places. Whether it’s discovering offbeat Indian gems, planning wellness retreats, or exploring emerging global destinations, travellers today are seeking more than just a break — they want meaningful memories that resonate long after their journey ends.