How to Prepare Ecommerce Product Data for AI Shopping

A technically correct implementation that contains outdated information is still a problem.

Are Your Product Images Helping Systems Understand the Product?

Text is not the only product information that matters.

Images give shoppers important visual details, but they also need to represent the actual product accurately.

Check whether your images:

• Clearly show the product
• Match the selected variant
• Use appropriate resolution
• Avoid unnecessary promotional overlays
• Show important product details where relevant
• Remain consistent with the product description

Google's free product listing requirements include an image link, and its Merchant Center guidance warns that low-quality images or images containing promotional content can create eligibility problems.

For products where appearance is a major buying factor, image quality can have an especially direct effect on the shopping experience.

Can a Shopper Understand the Product Without Guessing?

This is a useful test for the entire catalog.

Pick 20 important products and pretend you have never seen them before.

Can you answer these questions from the product data?