Why Should You Choose Shopify For Ecommerce Store

Businesses that want to build an online store often get stuck trying to decide which platform to use. There are many ecommerce platforms in the market, including shopify, WordPress and WooCommerce. But one of the most popular ecommerce web development platforms is Shopify. Today, we are gonna know why you should choose Shopify for an ecommerce store. Let's begin!

What is Shopify?

Shopify is an ecommerce platform that offers cloud-based solutions to businesses and organisations. With the help of Shopify, businesses of varying sizes can build compelling online stores. The platform focuses heavily on ease of use and functionality. So that you can run an online store without extensive technical expertise. Shopify is available in more than 100 countries, helping many startups and businesses with its ecommerce web development solutions to set up their effective online presence.

Shopify offers many effective features, including creating websites, inventory management, displaying products and services, payment gateway integration, and much more. The platform provides you with many customization options with a variety of themes and templates.

Benefits of Choosing Shopify for Ecommerce Store

Shopify is gaining increased popularity among online businesses worldwide. Because of the features that it offers, it is becoming an integral part of the ecommerce industry. The following are the key benefits of choosing Shopify for your ecommerce store:

1) Ease of Use

Shopify offers custom and attractive ecommerce websites themes that don't need any specialized technical skills. It provides an intuitive interface and a drag-and-drop feature to ensure that you design compelling websites without much effort. It works best for startups as they don't need to put in extra efforts to learn this platform. The platform is highly praised for its effortless customization, functionality, and features. If you want to have your professional, customized Shopify ecommerce store, then it is best that you contact a Shopify web designing  company.

2) Marketing Features

Shopify offers a variety of marketing features in its ecommerce solutions that help you attract more customers and boost your sales. The platform ensures that you grow the reach of your brand. You can send attractive newsletters, promotions, and product updates to your target audience with Shopify email. You can also see open rates, click-through rates, and other metrics to optimize your marketing campaigns for better results. Shopify helps you get higher rankings in the SERPs. With this platform, you can easily add meta titles, descriptions, and keywords to support the SEO strategy and rank higher in the search engines.

3) Customisation

Shopify offers you the opportunity to build your store, which is tailored to your specific requirements. It has a wide range of themes, templates, and other web designing solutions. Shopify offers 70+ free themes and several paid themes that ensures you have compelling and user-centric ecommerce stores. It has a customizable website builder that helps users build custom websites. This platform is easy to use, and you can access it without having deep technical knowledge. If you want to have your custom Shopify online store, you can also get in touch with a shopify web development company near you.

4) Integrates with Top Shipping Carriers

With Shopify’s ecommerce solutions, you can get integrated with major shipping carriers. This includes FedEx, UPS, USPS, and others. With this, you can get competitive shipping prices. Shopify’s shipping features simplify the overall complex process. Customers can receive their orders' tracking information and updates to keep them informed about the location and delivery. If you use Shopify shipping, you will get a discounted price. For the high-volume shippers, you can save up to 90% on shipping costs.

5) Shopify App Store

Shopify app store offers you invaluable ecommerce solutions for your business. It contains more than 4000 apps that you can integrate with your Shopify ecommerce store. With the Shopify app store, you can get extensive features and functions that will help you in the customization of your online store. The platform also supports the SEO strategy to help you rank high in the SERPs. It will help you get a customized website according to your specific business type and size, and offer more resources that help your business grow.

Winding Up

As we have discussed so far, there are many compelling reasons to choose Shopify for your ecommerce web development. Shopify is helpful in the whole ecommerce web development strategy, from creating the store to offering you the ability to grow your business with SEO**** and other marketing techniques. The platform facilitates robust web designing solutions to businesses and organisations that help them establish their online presence. You can access its different plans according to your business type and size. If you are still a novice to the web development process and want to establish a Shopify ecommerce store, then it is preferred that you get in touch with a web developer or company around you. These companies have an expert team that can provide the ecommerce solutions in a cost-friendly way.