Sweeteners Market Forecast: What to Expect by 2030?

The global sweeteners market was valued at USD 86.42 billion in 2024 and is projected to reach USD 111.36 billion by 2030, growing at a CAGR of 4.4% from 2025 to 2030. The ongoing shift in consumer lifestyles and food habits, particularly the growth of the fast-food and bakery industries, is a primary factor driving the market’s expansion.

Sweeteners play a crucial role in bakery products, contributing sweetness, bulk, structure, browning, aeration, and moisture retention. The increasing health consciousness among consumers has accelerated the demand for both honey and artificial sweeteners, as people seek healthier and more nutritious food options. The growing preference for natural ingredients is also boosting the market for sweeteners.

Healthier food alternatives are becoming more sought after, leading to increased demand for sugar substitutes like xylitol, mannitol, erythritol, stevia, and honey. Consumers are turning to these options as they look to reduce calorie intake while still enjoying sweet flavors. The rise in popularity of sugar substitutes such as polyol sweeteners, high-intensity sweeteners, and rare sugars is expected to continue throughout the forecast period.

Additionally, sweeteners like aspartame, sucralose, saccharin, and cyclamates, which contain little to no calories, are gaining traction as alternatives to traditional sugar. The increasing consumption of carbonated soft drinks is also expected to contribute to the global demand for sweeteners.

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Key Market Trends & Insights

• Asia Pacific held the largest revenue share of 48.0% in 2024 and is expected to remain the dominant region throughout the forecast period. The region’s rapid growth in the food and beverage industry, driven by economies such as China and India, is propelling the demand for alternative sweeteners. Consumers in the region are increasingly seeking convenient and healthier food options, such as sugar-free snacks and diet beverages, which rely on sweeteners.
• By type, the sucrose segment held the largest revenue share of 79.5% in 2024. Sucrose, commonly known as table sugar, is widely used in the food industry due to its consistency, taste, and functional properties in baking. It is produced commercially from sugarcane and sugar beets and is essential in various food formulations, especially in confectionery and bakery products. Sucrose also plays a key role in pharmaceutical formulations to improve the taste of medicines, often found in syrups, lozenges, and chewable tablets.
• By form, the solid sweeteners segment led the market in 2024, accounting for the largest revenue share. Solid sweeteners are in high demand due to their practical advantages, such as ease of transportation, packaging, and stability. These sweeteners are used in various forms, including crystalline and powdered, and are widely employed in the food and beverage industry, especially in confectionery and bakery applications. Their functional benefits, including convenience and ease of use, contribute to their popularity.
• By application, the bakery & confectionery segment dominated the sweeteners market in 2024. Sweeteners are integral to bakery and confectionery products, serving as sweetening agents and contributing to the texture, moisture retention, and shelf-life of these items. They are used in large quantities in products like cakes, cookies, and pastries. In addition to providing sweetness, sweeteners in these products also act as bulking agents, coloring agents, and humectants.

Market Size & Forecast

• 2024 Market Size: USD 86.42 Billion
• 2030 Projected Market Size: USD 111.36 Billion
• CAGR (2025-2030): 4.4%
• Asia Pacific: Largest market in 2024

Key Companies & Market Share Insights

Leading companies in the global sweeteners market, such as ADM, Ingredion, Roquette Frères, Tate & Lyle, and Cargill, are experiencing significant growth driven by rising consumer demand for low-sugar food products. These companies are increasingly focused on developing plant-based and natural sweeteners to meet evolving customer preferences across food, beverage, pharmaceutical, and personal care industries.

• ADM is a leading agricultural processing company that produces a wide range of products, including oils, sweeteners, proteins, and specialty ingredients. The company operates across various sectors, with a focus on sustainability and innovation, serving industries like food & beverage, animal nutrition, and industrial markets globally.
• Ingredion is another key player in the sweeteners market, producing a broad array of starches, sweeteners, and specialty ingredients. The company emphasizes innovative and sustainable solutions to meet the evolving needs of customers in diverse industries, including food, beverages, and personal care.

Key Players

• ADM
• Ingredion
• Cargill, Incorporated.
• Roquette Frères
• Tate & Lyle
• Foodchem International Corporation
• PureCircle
• Pyure
• Beeyond the Hive
• Dabur
• Kerry Group plc.
• Ajinomoto Co., Inc.
• International Flavors & Fragrances Inc.
• DFI Corporation
• Nascent Health Sciences LLC.

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Conclusion

The global sweeteners market is set for steady growth, driven by changing consumer preferences for healthier and more nutritious alternatives to sugar. The increasing demand for low-sugar and sugar-free food products, especially in the bakery and beverage sectors, is propelling market expansion. Asia Pacific will continue to be the largest and fastest-growing market, supported by economic growth, rising health consciousness, and the increasing consumption of sugar substitutes. Companies are responding to these trends by focusing on innovation, offering natural and plant-based sweeteners, and expanding their presence across various industries. As the market continues to evolve, sweeteners will remain a vital ingredient in meeting the global demand for healthier, more sustainable food options.