Sparkling Wine Market Trends, Share, Growth Factors, and Forecast 2025-2033

Market Overview

The global sparkling wine market was valued at USD 41.6 Billion in 2024 and is expected to reach USD 69.1 Billion by 2033, growing at a CAGR of 5.5% from 2025 to 2033. This growth is driven by rising consumer demand for premium, diverse varieties, increased adoption in emerging economies, innovative marketing, and advancements in production technology.

Study Assumption Years

• Base Year: 2024
• Historical Year/Period: 2019-2024
• Forecast Year/Period: 2025-2033

Sparkling Wine Market Key Takeaways

• The global sparkling wine market was valued at USD 41.6 Billion in 2024.
• The market is forecasted to grow at a CAGR of 5.5% from 2025 to 2033.
• Europe remains the largest regional market for sparkling wine.
• The market is expanding due to changing consumer preferences for premium products and the rising popularity of low-alcohol and organic variants.
• Major product segments include Prosecco, which holds the largest market share.
• Economy price point segment dominates, catering to budget-conscious consumers.

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Market Growth Factors

The sparkling wine market's robust growth stems from increasing consumer preference for premium and diverse beverage options. This trend is fueled by rising demand in emerging economies and the growing incorporation of sparkling wine into social and celebratory events, which significantly contributes to the overall alcohol industry's size and revenue. The rise in demand for quality wines is a critical growth driver.

Technological advancements are transforming the industry through innovations such as precision viticulture, innovative fermentation processes, and sustainable practices. These improvements ensure better quality, consistency, and variety, enabling producers to meet changing consumer tastes and maintain competitive advantage. Efficiency and scalability in production further support market expansion.

Additionally, consumer health consciousness propels the rising popularity of low-alcohol and organic sparkling wine variants. Demand for organic wines grown without synthetic pesticides illustrates the market’s shift towards sustainability and transparency. These healthier, environmentally friendly options are strongly influencing product offerings and market forecasts, catering to a broader consumer base seeking lifestyle-aligned beverages.

Market Segmentation

By Type:

• Red: Dominates the market due to its rich flavors and versatility, characterized by bold, robust tastes and a delicate effervescence enhancing complexity.
• Rose: Appreciated for its appealing color and balanced flavor profile, gaining popularity for its versatility and visual appeal suitable for varied occasions.
• White: Encompasses styles from dry to sweet, valued for crisp acidity and refreshment; includes notable wines such as Prosecco and Champagne.

By Product:

• Prosecco: Holds the largest share, known for its approachable style, affordability, and versatile flavor profile, popular in cocktails and a wide range of occasions.
• Champagne: Produced exclusively in France’s Champagne region, esteemed for traditional methods, distinct terroir, complex flavors, and premium positioning.
• Cava: Spanish origin, traditional method, appreciated for crisp acidity and a versatile flavor range; offers sophisticated quality at affordable prices.
• Cremant: French regional wines outside Champagne, noted for fine bubbles and elegant flavors, providing a luxurious yet more affordable alternative.

By Price Point:

• Economy: Largest segment, catering to price-conscious consumers, mainly millennials and Gen Z, offering budget-friendly yet quality options.
• Mid-range: Balances quality and price, appealing to casual drinkers and enthusiasts with attention to detail and regional consistency.
• Luxury: Represents premium, exclusive products with exceptional quality, limited production, and prestigious branding.

By Sales Channel:

• Supermarket and Hypermarket: Largest channel, offering convenience, wide selection, competitive pricing, and high sales volumes due to extensive networks and foot traffic.
• Specialty Stores: Focused on expert advice and curated selections of artisanal or niche wines, favored by wine enthusiasts seeking personalized recommendations.
• On Trade: Includes restaurants, bars, hotels, and clubs, essential for consumer engagement and sampling in a social setting.

Regional Insights

Europe leads the global sparkling wine market, backed by its rich heritage and world-renowned wine regions like Champagne, Prosecco, and Cava. The continent’s dominance is supported by stringent quality standards, prestigious appellations, and centuries-old traditions attracting connoisseurs and casual consumers alike. Europe’s status as a tourist destination further reinforces its market leadership.

Recent Developments & News

• On 26 February 2024, Accolade Wines and Australian Vintage announced negotiations for a potential merger, confirmed via the Australian Securities Exchange.
• On 19 October 2022, Treasury Wine Estates completed the acquisition of Château Lanessan, enhancing its Penfolds luxury wine portfolio and doubling production capacity in France.
• On 5 January 2021, E. & J. Gallo Winery completed the acquisition of over 30 wine brands from Constellation Brands, Inc.

Key Players

• Accolade Wines
• Bacardi Limited
• Bronco Wine Company
• Casella Family Brands
• Caviro Extra S.p.A.
• Constellation Brands Inc.
• Freixenet Sa (Henkell & Co. Sektkellerei)
• Giulio Cocchi Spumanti Srl
• Illinois Sparkling Co.
• Quady Winery
• Treasury Wine Estates
• Vina Concha Y Toro

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