PageTurnPro page flipper software: Interactive property brochures!

The real estate business is a visual business. The image or a brochure is literally the first thing that a potential buyer sees about a property. The most common one over the years has been the non-interactive PDFs or printed flyers. Although these tools are all that the job requires, they seldom evoke excitement. They are two-dimensional and are normally difficult to access through handheld devices and are not as interactive as the contemporary consumer would want them to be. Enter PageTurnPro page flipper software. This technology converts normal documents into digital publications in the form of flipbooks. To agents working in industry and developers of property, this translates to one creating a dull wall of specifications and stagnant photographs to actually becoming an immersive property brochure, which re-creates the sensation of leafing through a glossy magazine.

It is just a simple upgrade that can have a huge effect on the perception of a potential buyer of a listing. You can uplift your brand and present the properties in a manner that displays their full worth by abandoning the use of stagnant files and instead adopting dynamic experiences.

Page Flipper Software: What is it?

Simply put, page flip software transforms regular PDF text files into flipbooks based on HTML5. With a flipbook, a user is able to flip the pages with a realistic sound and effect of flipping as opposed to a PDF where one has to scroll through the pages (which is sometimes cumbersome).

This may appear as a mere aesthetic modification but it is functional. It renders the process of digital reading more commitment-free and entertaining. Moreover, these digital flipbooks could be enriched with the multimedia elements, unlike a physical brochure. You are not restricted to only the text and images, you can also insert videos, links and even virtual tours straight on the pages.

This is a game-changer in the case of the real estate market. It is a halfway point between the physical experience of luxurious printed brochure and the accessibility and exposure of online marketing.

Reasons Interactive Brochures are Easier to Use than PDFs:

The conventional PDF had served decades of documentation in the world of digital documents but it has its great drawbacks particularly in sales and marketing scenarios.

Mobile Responsiveness

A majority of home buyers initiate their search on a mobile phone. It is well-known that PDFs do not look good on small screens. This is because the users are often required to pinch and zoom when reading a text after which they will pan around to view images. It is a rub a dub experience. Page flipper software usually optimizes the content via the mobile platform so that your property brochure would appear exactly as good in an iPhone as it would in a desktop monitor.

Multimedia Integration

A PDF is static. You can put a link to a video but you are not allowed to play the video within the document. Through interactive property brochures you can put a walk through video on the same page that provides the description of the living room. It is possible to add a Google Map that can be clicked on the location page. This retains the user longer in your ecosystem instead of sending them to YouTube or Maps where they may be distracted by your competitors.

Analytics and Tracking

When you send a PDF file or any other attachment to your mail, you cannot see anything on it when it arrives at the mail of the receiver. You are not even aware whether they opened it, what pages they read and how long they read it. The interactive brochures are web-based, and therefore, they are trackable. Be able to determine how many times your brochure was opened and what pages you received the most attention and where the users switched. This information is priceless when it comes to narrowing down on your marketing plan and learning the level of interest of buyers.

How to make an Interactive Property Brochure

Generally, the digital flipbook creation process is quite simple even in the hands of the non-technical people.

Step 1: Design Your PDF

You still need a base design. Design your brochure layout with the help of such tools as Canva, Adobe InDesign or even power point. Put emphasis on big and beautiful pictures and on clear and brief texts. Also, be sure to leave some room where you may wish to later superimpose videos or buttons.

Step 2: Upload to the Platform

After it has been completed, upload your PDF to your preferred page flipper software. The conversion process is typically automatic, and it only takes several minutes.

Step 3: Enrich with Interactivity

This is where the wizardry occurs. Browse your pages and provide your interactivity.

·        Virtual Tours: Add a 360-degree tour code to the listing page.

·        Video Walkthroughs: Embed a play button on the top of the hero pic to watch a video walkthrough.

·        Direct Contact Links: Have the phone number and email address of the agent be a clickable button so that any prospective buyer can get in touch with us immediately.

Step 4: Publish and Share

When you are satisfied with the outcome, press publish. You will receive a direct connection to spread through e-mail, social media, or text messages. An embed code can also be created to be placed on the agency where the flipbook can be viewed.

Application in the Real Life: The Luxury Market

Although interactive brochure can be applied to any type of property, it is the most luminous in the high-end market. The rich individuals seek the high-end experience. A simple email attachment is usually unimposing in the case of a multimillion-dollar listing.

However, an interactive brochure is an indication of exclusivity and detailing. It will enable you to narrate a story of the kind of lifestyle that the property is providing, as opposed to merely stating its features. You can have drone shots of the grounds around, or you can have interviews of the architect, or you can have high definition galleries of the interior finishes. It develops a feeling prior to the buyer setting his or her step in the land.

Conclusion

The move towards page flipper software is a low effort, high reward policy to real estate professionals who must ensure that the presentations are interactive in nature to captivate their customers effectively. It changes your marketing materials into the present day, gives a more interesting experience to the people you might be selling to, and gives you information that you cannot get by using inanimate files.

Differentiation is important in a competitive market. Digital experience stands out when everybody is attaching. It demonstrates that you are technologically progressive, business-oriented and committed to selling the property of your client in the most favorable manner. Selling an entry-level house, or a large estate, the interactive brochure is the new trend in presenting property.

A fine software option which is available for free for 15 days is PageTurnPro page flipper software.