Cosmetics Market - India
Market Statistics
- Base Year: 2024
- Historical Years: 2019-2024
- Forecast Years: 2025-2033
- Market Size in 2024: USD 14.6 Billion
- Market Size in 2033: USD 24.3 Billion
- Market Growth Rate (CAGR) 2025-2033: 5.9%
According to IMARC Group's report titled "India Cosmetics Market Report and Forecast 2025-2033," the market reached USD 14.6 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 24.3 Billion by 2033, exhibiting a growth rate (CAGR) of 5.9% during 2025-2033.
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India Cosmetics Market Trends and Drivers:
- The India cosmetics market is growing at a fast pace because of increasing disposable incomes, lifestyle changes, and heightened awareness about the beauty and personal grooming.
- Furthermore, social media platforms, beauty influencers, and celebrities are promoting the interest among consumers toward premium and international brand cosmetics.
- Addition to this, the increasing youth population and propensity for the youth to try out various looks are creating steady demand for skincare, makeup, and haircare offerings.
- The availability of e-commerce websites and speedy commerce delivery options has ensured that cosmetics are readily available, thus driving online sales in urban and semi-urban regions.
- Essentially, herbal and natural cosmetic products are becoming popular since Indian consumers are increasingly becoming health-conscious and opt for chemical-free products.
- Additionally, men's grooming items are gaining wider acceptance, with increasing usage of beard care, skincare, and personal styling lines that are specifically marketed for men.
- Apart from that, innovation in packaging and the launch of travel-friendly, green, and luxury formats are capturing a wide consumer base from various income segments.
- The increasing power of global beauty trends and the practice of Korean beauty regimens (K-Beauty) are determining buying behaviors among Indian customers.
- Fundamentally, the premiumization trend is gaining momentum, and customers are prepared to pay extra for high-quality, long-lasting, and dermatologically tested cosmetic products.
- In addition, local brands are using Ayurveda and herbal formulations to effectively compete with global players in mass as well as premium segments.
- Furthermore, the growth of beauty tech solutions like AI-based skin analysis, virtual try-on functionality, and customized product recommendations is transforming the Indian cosmetics market.
- Essentially, trends in sustainability are on the rise, as more consumers choose cruelty-free, vegan, and green products that share ethical values.
India Cosmetics Market Segmentation:
The market report offers a comprehensive analysis of the segments, highlighting those with the largest India cosmetics market share. It includes forecasts for the period 2025-2033 and historical data from 2019-2024 for the following segments.
Analysis by Product Type:
- Skin and Sun Care Products
- Hair Care Products
- Deodorants and Fragrances
- Makeup and Color Cosmetics
- Others
Analysis by Category:
Analysis by Gender:
Analysis by Distribution Channel:
- Supermarkets and Hypermarkets
- Specialty Stores
- Pharmacies
- Online Stores
- Others
Regional Analysis:
- South India
- North India
- West and Central India
- East India
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The competitive landscape of the industry has also been examined along with the profiles of the key players.
Key highlights of the Report:
- Market Performance (2019-2024)
- Market Outlook (2025-2033)
- COVID-19 Impact on the Market
- Porter’s Five Forces Analysis
- Strategic Recommendation
- Historical, Current and Future Market Trends
- Market Drivers and Success Factors
- SWOT Analysis
- Structure of the Market
- Value Chain Analysis
- Comprehensive Mapping of the Competitive Landscape
Note: If you need specific information that is not currently within the scope of the report, we can provide it to you as a part of the customization.
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