Vishal Kaushik
Vishal Kaushik
12 hours ago
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How UPITS Supports Local Artisans and Handicrafts

Discover how the Uttar Pradesh International Trade Show (UPITS) helps local artisans grow their businesses, connect with global buyers, and keep traditional crafts alive through support, exposure, and training.

Uttar Pradesh is known for its rich culture and traditional arts. From beautiful handwoven fabrics to detailed wood carvings and pottery, the state is home to thousands of skilled artisans. These local creators carry forward age-old techniques passed down through generations. However, many of them often struggle to find a big platform to showcase their talent. This is where UPITS plays a major role.

UPITS: A Big Stage for Small Artists

The Uttar Pradesh International Trade Show (UPITS) is not just about large industries or big companies. It is also a great place for small artisans and craft makers. Every year, UPITS provides them with booths to display their handmade goods. This gives them a chance to show their work to both Indian and international buyers.

Visitors from different parts of the world attend UPITS, and they are often amazed by the unique items made by local hands. This interest helps artisans gain orders and grow their businesses.

Fair Prices and Recognition

By taking part in UPITS, artisans don’t just get customers—they also get recognition. People understand how much effort and skill go into making handmade goods. This awareness leads to better prices for their work and more respect for traditional crafts.

Some artisans even find opportunities to export their products. This gives their small businesses a huge boost. They also get to learn about what kinds of designs or products are in demand globally.

Workshops and Training Sessions

Apart from stalls, UPITS often includes training sessions and workshops for artisans. These are very helpful because they teach how to:

  • Improve product quality
  • Use better packaging
  • Market products online
  • Understand customer needs

These sessions help traditional artisans adapt to modern markets without losing the essence of their art.

Government Support Through UPITS

UPITS is supported by the government of Uttar Pradesh. Several schemes are also introduced during the event to help artisans. These schemes include loans, subsidies, and training programs. It’s a one-stop destination where artisans can find buyers, learn new things, and even apply for government support.

A New Hope for the Younger Generation

Young people in artisan families often leave their traditional work because they don’t see a future in it. But when they see how UPITS brings success to local craft businesses, they start seeing new possibilities. This encourages them to carry forward their family’s art in new and creative ways.

In Conclusion

UPITS is more than just a trade show—it’s a lifeline for many small artisans across Uttar Pradesh. It helps them grow their business, connect with the world, and keep their traditions alive. Events like UPITS prove that with the right support, even the smallest crafts can make a big impact.