The global fertility services market is witnessing transformative growth, shaped by lifestyle shifts, technological breakthroughs, and a growing awareness around infertility treatments. Valued at $21.1 billion in 2021, the market is projected to reach $90.8 billion by 2031, expanding at a CAGR of 16.1% during the forecast period.
🔬 Understanding Infertility and the Role of Fertility Services Infertility is defined as the inability to conceive after one year or more of regular, unprotected intercourse. It can result from numerous factors in both men and women. In men, infertility is commonly associated with low sperm count, poor motility, or abnormal morphology, while in women, issues such as polycystic ovarian syndrome (PCOS), tubal blockages, uterine abnormalities, and hormonal imbalances are frequent causes.
Fertility services address these challenges through a wide range of diagnostic and treatment solutions, including:
In-vitro fertilization (IVF) with and without intracytoplasmic sperm injection (ICSI)
Intrauterine insemination (IUI)
Surrogacy
Egg and embryo banking
📈 Market Dynamics ✅ Key Growth Drivers Rising Infertility Rates: Increasing prevalence of PCOS, delayed pregnancies, sedentary lifestyles, and exposure to environmental toxins are fueling infertility rates globally.
Technological Advancements: Innovations such as preimplantation genetic testing, time-lapse embryo imaging, and AI-based embryo selection are revolutionizing fertility treatments.
Acceptance of IVF and ICSI: The growing success rate of assisted reproductive technologies (ART), especially IVF with ICSI, has made these procedures more mainstream.
Changing Social Trends: Increasing age of first-time parents and the expansion of LGBTQ+ family-building options have boosted demand for fertility services.
❌ Market Restraints High Treatment Costs: IVF, surrogacy, and other ART procedures remain financially out of reach for many, especially in low- and middle-income countries.
Lack of Awareness: In many parts of the world, awareness about fertility treatment options—particularly for male infertility—remains limited.
Socioeconomic Barriers: Cultural stigma and lack of insurance coverage in some regions hinder access to fertility services.
🧪 Segmental Analysis By Procedure IVF with ICSI held the largest market share in 2021 and is expected to retain dominance due to its high success rate and increasing adoption worldwide.
Other popular procedures include IVF without ICSI, IUI, surrogacy, and emerging ART innovations.
By Service Fresh non-donor cycles lead the market owing to higher success rates and preference for genetically related offspring.
However, egg & embryo banking is anticipated to grow fastest as fertility preservation gains traction among working professionals and cancer patients.
By End User Fertility clinics dominate the market, attributed to specialized services, trained professionals, and increasing patient trust.
Hospitals and surgical centers also play a key role, especially in high-income and urban areas.
🌍 Regional Outlook North America Held the largest share in 2021 due to high prevalence of infertility, robust insurance frameworks, and strong presence of leading players like Progyny, Cooper Surgical, and Virtus Health.
Rise in late pregnancies and increased awareness are key contributors to sustained growth.
Asia-Pacific Expected to exhibit the fastest CAGR during the forecast period.
Factors such as increasing infertility rates, urbanization, technological adoption, and expansion of fertility clinics in countries like India, China, and Australia are propelling regional growth.
Strategic collaborations, such as the Virtus Health and Drop Bio partnership, are further accelerating market expansion.
Europe and LAMEA Steady growth observed due to progressive government policies, public funding for ART in some nations, and enhanced awareness.
🏥 Market Opportunities Expansion into Emerging Markets: There’s significant untapped potential in Africa, Southeast Asia, and Latin America where fertility services are still developing.
Fertility Preservation Services: With growing interest among younger individuals to delay childbearing, services like egg freezing are gaining popularity.
Digital Fertility Platforms: Telemedicine, mobile fertility tracking apps, and AI-driven diagnostics are enhancing patient engagement and remote consultations.
🤝 Recent Strategic Developments February 2021: Cooper Surgical entered a strategic collaboration with Virtus Health to innovate digital and ART solutions.
January 2019: City Fertility launched "Chill" egg-freezing services in Australia to empower women with fertility choices.
🧬 Competitive Landscape Key players shaping the global fertility services market include:
Apollo Hospitals Enterprise Ltd.
Care Fertility Group Ltd.
Virtus Health
City Fertility
Progyny Inc.
Medicover Group
Genea Limited
Monash IVF Group
Fertility Associates Limited
Carolinas Fertility Institute
These players are leveraging mergers, product launches, and geographic expansion to stay ahead in the competitive landscape.
📌 Conclusion The global fertility services market is poised for exponential growth in the coming decade. As infertility becomes a pressing global health concern, the demand for accessible, effective, and technologically advanced fertility treatments is set to rise sharply. Overcoming cost and awareness barriers—particularly in underserved regions—will be key to unlocking the market’s full potential.