Australia Quinoa Market Projected to Reach USD 80.8 Million by 2033
Australia quinoa market reached USD 39.2 million in 2024 and is projected to hit USD 80.8 million by 2033, growing at a CAGR of 7.5% (2025–2033).
The latest report by IMARC Group, titled “Australia Quinoa Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2025–2033,” provides a comprehensive analysis of the quinoa market growth. The report includes competitor and regional analysis, along with a breakdown of segments within the industry. The Australia quinoa market size reached USD 39.2 million in 2024. Looking forward, IMARC Group expects the market to reach USD 80.8 million by 2033, exhibiting a growth rate (CAGR) of 7.5% during 2025–2033.
Base Year: 2024
Forecast Years: 2025–2033
Historical Years: 2019–2024
Market Size in 2024: USD 39.2 million
Market Forecast in 2033: USD 80.8 million
Market Growth Rate 2025–2033: 7.5%
Australia Quinoa Market Overview
The Australia quinoa market is expanding due to growing consumer preference for gluten-free, high-protein superfoods. Increasing health awareness and demand for plant-based diets are driving quinoa consumption. The market is supported by favorable government initiatives promoting sustainable agriculture and export growth. Advances in farming technology and quality control measures are improving crop yields and product standards, enhancing the market's competitiveness.
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Australia Quinoa Market Trends
- Rising Health Consciousness Driving Quinoa Demand in Australia: Health and wellness trends are playing a major role in reshaping food preferences across Australia, and quinoa has emerged as a key beneficiary. Consumers are increasingly seeking high-protein, gluten-free, and nutrient-rich alternatives to traditional grains. Quinoa, known for its complete amino acid profile, low glycemic index, and rich fiber content, is gaining popularity among fitness-conscious individuals, people with dietary restrictions, and those following plant-based diets. Its reputation as a superfood has led to its inclusion in a variety of meals from breakfast bowls and salads to wraps and smoothies. The shift away from processed carbs toward clean-label and whole foods is also contributing to quinoa’s appeal. As Australian consumers become more informed about nutrition and long-term health, demand for functional foods like quinoa continues to rise, supporting sustained Australia quinoa market growth.
- Growth in Domestic Cultivation: Australian farmers are increasingly turning to quinoa as a viable crop, with cultivation expanding significantly in regions such as Western Australia. Favorable climatic conditions, especially in the Ord River Irrigation Area and other parts of the west coast, are enabling consistent yields of high-quality quinoa suited for local and export markets. This domestic expansion is helping reduce reliance on imported quinoa, which traditionally came from South American countries like Peru and Bolivia. Local cultivation allows better control over supply chains, freshness, and pricing, while also enabling producers to meet growing consumer demand with traceable, home-grown options. Government support for crop diversification and sustainable farming practices is further encouraging quinoa production. As availability and awareness increase, locally grown quinoa is becoming more visible in supermarkets and foodservice, contributing to a rising Australia quinoa market share.
- Rising Demand from Plant-Based Consumers: The rising popularity of vegan and vegetarian lifestyles across Australia is significantly contributing to quinoa’s market traction. As more consumers shift away from animal-based products, there's a growing demand for nutrient-dense plant proteins that offer versatility and balance. Quinoa, being a complete protein with all nine essential amino acids, fits perfectly into meat-free diets. Its adaptability across meals from breakfast porridges and salads to stir-fries and baked goods makes it a staple in plant-based cooking. Restaurants, cafes, and meal delivery services are increasingly featuring quinoa in their vegan-friendly offerings, while retail brands are launching quinoa-based products like patties, snacks, and bowls. The strong alignment with health, sustainability, and dietary variety is reinforcing quinoa’s role in daily consumption. With plant-based trends showing no signs of slowing, this segment will remain central to the Australia quinoa market outlook.
Australia Quinoa Market Segmentation
1. By Source
- Organic
- Conventional
2. By Product Type
- White Quinoa
- Red Quinoa
- Black Quinoa
- Others
3. By Application
- Food & Beverages
- Cosmetics
- Pharmaceuticals
- Animal Feed
- Others
4. By Distribution Channel
- Supermarkets & Hypermarkets
- Traditional Retail Stores
- Convenience Stores
- Online
- Others
- By End Use
- Ingredient
- Packaged Food
- 6. By Region
- Australian Capital Territory (ACT) & New South Wales (NSW)
- Victoria & Tasmania
- Queensland
- Northern Territory (NT) & South Australia (SA)
- Western Australia
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Australia Quinoa Market News
- March 2024: Australia’s quinoa exports to Asia-Pacific increased by over 20% compared to the previous year.
- January 2024: New farming techniques have increased quinoa yields by 15% in key growing regions.
Key Highlights of the Australia Quinoa Market Report
- Market Performance (2019–2024)
- Market Outlook (2025–2033)
- COVID-19 Impact on the Market
- Porter’s Five Forces Analysis
- Strategic Recommendations
- Historical, Current, and Future Market Trends
- Market Drivers and Success Factors
- SWOT Analysis
- Structure of the Market
- Value Chain Analysis
- Comprehensive Mapping of the Competitive Landscape
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